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CONTACT » Jeff Huggins, APR,
Vice President of Public Relations
jhuggins@jypublicrelations.com,
513.388.4700 x3012
Effective public relations goes beyond generating editorial media coverage and supporting marketing efforts with powerful third-party endorsement. Truly insightful public relations aligns an organization with the wants and needs of important internal and external audiences. It is dependent upon a dialog with these key constituents.
Jeff Huggins' public relations approach is consumer-centric. It focuses first and foremost on doing the right thing. He works with companies to understand audience expectations, then helps communicate organizational actions that meet and exceed marketplace demands. Huggins is skilled at implementing powerful public relations solutions through a variety of traditional and not-so-traditional communication channels. Combining the science of strategic planning with the art of innovative communication, he delivers bottom-line results.
An accredited public relations professional, Huggins is a true industry leader. With more than two decades of proven, award-winning experience, he has provided integrated solutions for a diverse group of national, regional and local clients. His background encompasses a full gamut of industry categories in both the consumer and business-to-business arenas. His specialized expertise includes: strategic public relations consultation, executive positioning, media relations, internal communications, community relations, crisis communication and issues management, event marketing, brand management and product positioning.
Jeff Huggins earned a Bachelor of Arts degree in Mass Communications and Public Relations from the University of Northern Iowa in 1986. He received Accredited Public Relations (APR) credentials from the Public Relations Society of America (PRSA) in 1992.
The Cedar Rapids, Iowa native worked for a couple of professional associations before initiating a long-standing agency career. He has worked for several of the Midwest's leading marketing communication firms in Des Moines, Iowa and Cincinnati, before joining the Justice & Young team in 2008.
In addition to his active membership in PRSA and its Greater Cincinnati Chapter, Huggins is involved in various civic and community organizations. He currently is a member of the United Way of Greater Cincinnati's Tocqueville Society and serves on the Hearing, Speech and Deaf Center of Greater Cincinnati's Board of Directors.